Privacy Policy

FOOTLV, operated by ICON FOOTBALL LLC, manages this website and provides all related features, content, tools, and services (collectively, the “Services”). Our store is hosted on Shopify, which supplies the e-commerce platform that enables us to offer products and process transactions securely.

This Privacy Policy explains how we collect, use, store, and disclose your personal information when you browse our website, create an account, place an order, contact our support team, or interact with the Services in any way.

By accessing or using the Services, you confirm that you have read, understood, and agree to the collection and handling of your information as described in this Privacy Policy. In the event of any inconsistency between this Privacy Policy and our Terms of Service, this Privacy Policy will govern the matters relating to personal data handling.

Personal Information We Collect or Process

When we use the term “personal information”, we mean any information that identifies you or can reasonably be linked to you. Personal information does not include aggregated or de-identified data that cannot be used to identify you. Depending on how you interact with our website and services, we may collect several types of personal information. This may include contact details such as your name, billing and shipping address, email address and phone number; payment and financial information such as payment method, transaction details and confirmation (please note that full credit or debit card numbers are not stored by us and are processed securely by our payment providers); and account information including your login details, password (encrypted), and user settings. We also collect transaction and order information, including products viewed or added to cart, purchases, returns, exchanges and order history. When you communicate with us, we may store communication details such as the content of your messages or support inquiries. Additionally, we may collect device and technical information like IP address, browser type, device type, network information and unique identifiers, as well as usage data related to your interaction with the website, including pages viewed, navigation patterns, features used and general browsing behavior.

Personal Information Sources

We collect personal information from a variety of sources in order to provide and operate our services. We may collect information directly from you, for example when you create an account, make a purchase, contact us, submit information through forms, or otherwise interact with our website. We also collect information automatically through your use of the Services, including data received from your device or browser when you visit our site, interact with pages or features, or when cookies and similar tracking technologies are used. In addition, we may receive information from service providers who assist in operating our store, processing payments, delivering orders, hosting data or providing analytical tools on our behalf. We may also collect information from partners or third parties, where permitted by law, for purposes such as payment processing, fraud prevention, fulfillment support, analytics and marketing.

How We Use Your Personal Information

We use personal information for various business and operational purposes depending on how you interact with our Services. This includes using your information to provide, operate, and improve our website and store, to process and fulfill orders, manage your account, remember your preferences, send order and account notifications, handle returns and exchanges, arrange shipping, and recommend products based on your activity. We may use your information for marketing and advertising, such as sending promotional messages or showing relevant ads based on your browsing or purchase history on our store and other websites. We also use personal information to protect the security of our Services, to verify and authenticate accounts, prevent and investigate fraud or other unlawful activity, and ensure a safe shopping environment. Your information may further be used to communicate with you, respond to customer service requests, and provide support. In some cases, we may use or disclose personal information to comply with applicable laws, respond to lawful requests, enforce our policies, or participate in legal processes when necessary.

How We Disclose Personal Information

We may disclose personal information to third parties in limited circumstances and only for purposes consistent with this Privacy Policy. This may include sharing information with Shopify, service providers, and trusted vendors who assist us with operating our store and performing services such as payment processing, IT and hosting, analytics, customer support, order fulfillment, and shipping. We may also disclose information to business or marketing partners for promotional and advertising purposes, where legally permitted. In some cases, we may share information when you request or consent to such disclosure, or within our corporate structure, including with affiliates. We may also disclose personal information in connection with a corporate transaction such as a merger, acquisition, asset sale, or bankruptcy, and as required to comply with applicable laws, lawful requests, legal processes, or to protect our rights, property, or safety.

Relationship with Shopify

Our website and online store are hosted and powered by Shopify. As part of providing the platform, Shopify collects and processes certain personal information related to your access to and use of the Services, including information necessary to operate, secure, and improve the shopping experience. Any information you submit through the Services may be transmitted to Shopify and certain third-party providers, which may operate or store data in countries outside of your residence. We also use enhanced Shopify features that help support the growth of our business by using data from customer interactions with our store and other Shopify-powered merchants. These features assist with service performance, analytics, and overall platform improvement.

Third Party Websites and Links

Our Services may contain links to websites, applications, or platforms operated by third parties. Any access you make to external sites is at your discretion, and we recommend reviewing the privacy, security, and data protection practices of those websites independently. We do not own, control, or endorse third-party websites and are not responsible for their content, policies, or the handling of your personal information once you leave our site.

Children's Data

The Services are not directed toward or intended for use by children, and we do not knowingly collect personal information from individuals under the age of majority in their respective jurisdiction. If we become aware that we have unintentionally collected such information, we will take reasonable steps to delete it as soon as possible.

Security and Retention of Your Information

We use reasonable and industry-standard security measures to protect your personal information; however, no method of transmission or electronic storage is completely secure, and we cannot guarantee absolute security. We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, including to provide our services, comply with legal requirements, resolve disputes, maintain business records, and enforce our policies. Retention periods may vary depending on the type of data, applicable laws, and operational needs.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information. These may include the right to access or request details about the information we hold about you, the right to request correction or deletion of your information, the right to receive a copy of your data in a portable format, and the right to opt out of certain processing activities such as targeted advertising or the sale or sharing of personal information. You may also manage your communication and marketing preferences at any time. Additional rights and protections may apply to residents of the United Kingdom or European Economic Area under applicable data protection laws.

Complaints

If you have concerns or complaints regarding how we handle your personal information, you may contact us directly using the contact details provided below. You may also have the right to raise a complaint with your local data protection authority if you believe your rights have been violated or if you are not satisfied with our response.

International Transfers

We may transfer, store, or process your personal information in countries other than your own, including locations outside the EEA or United Kingdom. When doing so, we rely on legally recognized transfer mechanisms and take reasonable steps to ensure that your information is handled in accordance with applicable data protection laws.

Changes to This Privacy Policy

We may update or modify this Privacy Policy periodically to reflect changes in our practices, services, or legal requirements. Any revisions will be posted on this page with an updated “Last updated” date, and the revised version will take effect as soon as it is posted.

Contact

If you have questions about this Privacy Policy, our privacy practices, or if you wish to exercise any rights regarding your personal information, you may contact us by email at info@footlv.store. For the purposes of applicable data protection laws, FOOTLV (operated by ICON FOOTBALL LLC) acts as the data controller of your personal information.